Top Holiday Shopping Categories

Do you know where the majority of your holiday dollars go? The chart shows how other Americans spend during the holidays.

  • 36% – Home & Kitchen
  • 47% – Electronic & Accessories
  • 63% – Toys & Hobbies
  • 70% – Food & Beverage
  • 73% – Clothing & Accesssories

Source: Finances Online for Businesses Compilation

2021 Holiday Spending

Americans spent $886 billon on gifts in 2021, which was considerably more than they spent in 2020. Here’s how much more:

  • Clothing purchases: 33.1%
  • Sporting goods: 20.9%
  • General merchandise: 15.2%
  • Furniture & home furnishings: 15%
  • Electronics: 13.8%
  • Online purchases: 11.3%